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The Invisibility Effect and 5 Ways to Get around It

November 29, 2016 By Jessie

The invisibility effect makes it tough to communicate offers to website users. People who browse your site are only interested in their own issues and have trained their eyes to glide over ads, signup forms, and other promotional items they come across.

Every website costs money, so it must earn enough to pay for itself. The Internet is free only because enough users click on the offers that website owners make and consequently; we need to find new ways to communicate with site visitors so that more of them notice our offers. [Read more…]

Filed Under: Blogging Tips Tagged With: Competitions, Hello bar, Interstitial Ads, site design, UX

Blog Success: From Idea To Execution

November 12, 2016 By Jessie

If you want to blog, then you can blog. That’s just about as simple of an equation as you can get when it comes to the verb form of the word ‘blog’. You start with an idea, you match it to any framework you might have with respect to content, time, and budget, and you work forward from there.

Depending on where you are in your process, you’ll go through steps like beginning with a play, using feedback analytics, making social media work for you to gather more attention, being sure to create a multimedia experience, and scaling the blog upward as downward as would be eventually practical.

blogging

Start With a Plan

You don’t have to reinvent the wheel, and you don’t have to reinvent the format of a successful blog. There are tons of free resources out there that explain how to create a blog, step by step, using best practices that have developed over the years into a method that’s basically a one-size-fits-all starter package for people new to the blogosphere.

Use Feedback Analytics

Another big advantage that people who want to blog have nowadays is the presence of Google Analytics and other analysis computational references that you can find through your web server. You can track the time people spend on a page, where the traffic comes in from or goes out to, and a myriad of other data variables. Using these analytics, you can create a feedback cycle that objectively allows you to improve your overall blog presence almost on a daily basis. Once longer-term trends show themselves, you can add that to your mix of presentation as well.

Make a Social Web Work For You

Before Facebook became as big as the internet, blogs were often sort of floating out on their own. But now, with the way that social media links things together, you can make it a point to recognize the importance of social media in the blogging world and combine all of your resources in order to gain the most viable attention.

Create a Multimedia Experience

One of the big benefits of current blogging potential is the idea that as a creator, you can put forward a total multimedia experience. You can use audio, video, words, pictures, links, and even interactive animations to really pull you reader into the topic that you’re presenting. For blog success in this day and age, it’s a requirement to keep pulling in short attention spans.

Scale As Practical

Blogs can expand and contract as necessary. If you’re in any stage of blog creation, from the beginning of your idea anywhere through the final execution and pressing of the ‘publish’ button, you can open up more virtual space for content, or close down some of the extra details that may just be taking up unnecessary space.

Filed Under: Blogging, Blogging Tips Tagged With: Blogging Tips, create a multimedia experience, make a social web work for you, use feedback analytics

5 Steps to Making a User-Friendly and Seamless Blog

October 19, 2016 By Jessie

Whether you’re looking to support your business or just want to share you thoughts, blogging is a power tool. A blog can serve as an effective framework for sharing information, and they scale well from personal efforts to platforms for some of the world’s largest businesses. However, getting off to a strong start is important, and ensuring your blog is both friendly to visitors and provides a seamless experience can go a long way toward building a thriving base of readers. Here are five steps to making a user-friendly and seamless blog. [Read more…]

Filed Under: Blogging Tips Tagged With: web hosting

Tips For Making Sure You’re Marketing To The Right People

August 4, 2016 By Jessie

When it comes to marketing your business, both online and off, you want to market to the right people. Just like you would want to make sure the right person got your important proposal, you also want to make sure the right people are finding your website. That means knowing what the people you want to get your products and services to are looking for, and where they are looking.

There is a lot that goes into marketing, from having the right materials, and being on the right pages of the internet, to knowing the ages, sex, and general interests of the people that will want to buy from you. Here are a few tips to help make sure you are reaching the right people.


[Read more…]

Filed Under: Blog Promotion, Blogging Tips Tagged With: know their interests, know who visits social media sites, marketing tactics, marketing tips

How To Get The Most Attention For Your Blog And Business

August 2, 2016 By Jessie

Your business, and the blog connected to your business, are things that you want to promote, at least if you want to make the most money with them possible. Sometimes it’s hard to figure out what to do to get the most attention. However, the whole idea is to just get your name out there.

That starts with having something to share, like good blog posts, and updated product or service listing. You need to know where to promote your business, and how to promote it as well. Here are some things you can do in order to get your name out there, and hopefully make more money. [Read more…]

Filed Under: Blogging, Blogging Tips Tagged With: how to get the most attention for your blog, online business, online marketing, share your story, social media, tell your story

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