The Internet has certainly revolutionized the way we connect. Through blogging, you can reach audiences all around the world and create a community of readers and friends with likewise interests. Whether you’re blogging for fun or writing for business, increasing your blog traffic is always a worthy goal to have. If you’re particularly interested in attracting a Japanese audience, here are three tips to consider to make your blog appeal to international readers.

Know the Culture

No one reads blogs they can’t connect to. What attracts readers and makes them stay a loyal follower is when they find a common ground between themselves and the writer. You don’t have to be an expert on everything about Japan but it’s easier to penetrate a global audience if you know their culture. This would involve learning about their interests, popular culture, and even common expressions. [Read more…]