It’s not easy being a blogger, whether your goal is to become a thought leader in your field or simply monetize on a digital platform. However, bloggers can’t do it alone especially since the landscape has become so competitive. It’s not enough having something to say or share: You also need to do so quickly, beautifully and in a way that engages your audience. You’re basically competing in a huge ocean for the attention of readers who are increasingly demanding with shorter attention spans every day.
Luckily, you have plenty of tools at your disposal from in-memory databases to affordable, high quality webcams. No matter where you are on the blog spectrum, from “just thinking about it” to years-deep and in need of an overhaul, it’s not too late to get tech on your side. Here are a few tools to consider: (more…)
It seems that nearly every website you come across these days has buttons and links to social media profiles. It’s a way to keep those interested in the content connected to the person or organization. However, not everyone puts as much effort into social media posts and updates as they probably should. These sites have become integrated within society and many local communities share information regularly. If you have such additions on your site, how much do you post to these profiles?
Free Information to Increase Visitors
Everyone likes the prospect of free stuff. When you post regular bits of information on your social profiles, readers begin to trust the brand if they find the information valuable. This trust can then translate into purchases or otherwise using your business or personal blog as a primary form of information gathering. According to Scott Hebner, Social Solutions Vice President of IBM, “Social has become the new “production line” for business.” This means that commutative hubs such as Facebook, Twitter and Google+ should be integrations in regular business practices. Updates should be a daily routine if you want to keep the interest alive within your following consumer base. (more…)
Content might be king, but it’s still only part of what makes a blog successful (or not). The design of the website, how comments are moderated, how the blog is marketed and the industry itself all plays a part, too. It’s not easy to run a blog, and it’s even tougher to monetize one or otherwise achieve success. “Blogging” in general is a saturated market, so new bloggers need to bring innovation to the table.
Start by checking out the latest web design trends and making sure your blog looks fresh. This usually means neutral colors, plenty of white space, a sans-serif font and a blog that’s easy on the eyes (literally, otherwise people will stop reading).
Bloggers can now rejoice as they’re no longer limited to using the personal computer. Thanks to the tablet, they now have a new tool to use which is lighter, more portable and more convenient. The convenience lies in the touchscreen feature of the device which somehow lessens the stress on the hands compared to using a mouse.
There’s no question that the iPad as well other Android tablets have become a popular blogging tool. It works well with various platforms such as WordPress, BlogPress and Blogsy and many bloggers prefer to use them today.
In addition to the platforms, there is a wide range of apps currently available to help bloggers seriously using the tablet in what they love to do best. (more…)
Traffic is something every website or blog would appreciate having. In a world where success is largely determined by online popularity, there are a few things site owners would not do to get a chunk of that traffic. Optimizing therefore becomes a major concern in the hope that such efforts will lead the target audience to the site being promoted. It is important however to remember that sites and blogs need to be attractive to both search engines and human readers.
Optimizing for Search Engines
Most website and blog owners and developers are concerned with optimizing their sites for the purpose of being seen and crawled by search engines and rightly so. With so many sites and blogs to choose from, it will be very difficult for a new site to be found, if at all. If a site is to appear in search results, search engines have to be alerted with its existence.
There are some very basic steps to take to ensure being crawled by search engines. More specific steps and techniques will have to be learned though to come out ahead in search results. This is where search engine optimization tasks come in. SEO efforts are expected to make it a lot easier for searchers to find a site. Being easily found online provides immeasurable advantage to the benefiting site. This benefit translates to traffic which ultimately is expected to convert to popularity and financial success.
Optimizing for the Human Eyes
A lot of website owners make the fatal mistake of addressing SEO concerns for search engines while excluding the needs of human searchers. Humans are still the end users of contents offered by websites. This makes optimizing sites for the human eyes a real issue.
No matter how strategically executed an SEO plan is to successfully get the nod of search engines, human readers will still determine for themselves if a site or blog offers any real value in terms of content. At the end, using the right keywords or being listed in the most popular directories wouldn’t really matter much if there is absolutely nothing in the site that can hold readers’ attention. It would be wise to attend to human concerns first before embarking on any ambitious SEO strategizing.
For Search Engines or Humans?
So for whom shall website developers optimize sites for? It appears sites will have to strike a healthy balance in considering both. Learn everything that has to be learned technically but never forget the human side of websites.
About the Author:
Jason Bayless is a professional blogger that gives small business and entrepreneurs SEO advice. He writes for BestSEOCompanies.com, a nationally recognized comparison website of the best SEO companies in the United States.
Are you passionate about writing? Do you love to write down your thoughts and experiences? Do you think you can write on various topics that matter to you? If you answer in the affirmative to these questions, then you have every opportunity to become a successful blogger.
A blogger today does not really need to have a degree and may opt to write for a certain company or brand whether exclusively or on a freelance basis. Most, however, are freelancers who accept assignments from various groups or who write for their own blogs that depend on advertisements for their income. In short, they are independent contractors.
It’s up to you to decide whether you want to initially work as a part-time blogger or a full-time one right away. If you have a regular job for now, a part time blogging work can help you earn extra income. Eventually when you think that going full time can provide you enough income, then it may be a good idea to leave your present work and focus on writing for blogs. (more…)
It isn’t as if a blogger has already so many aspects to look into in maintaining a blog. It seems like there is a need to have presence in every social platform there is. One particular social networking service that is taking everybody by storm is Instagram. Bloggers are among the most prolific users of Instagram and why this is so is something worth considering by those who have yet to follow suit.
Instagram Pictures can Direct Audience to a Blog
One eye-catching picture posted on Instagram that begs for more details easily leads readers to a blog if only to get more information about the picture that caught their attention and aroused their interest.
Show a New Dimension of the Blog
Bloggers can provide a more personal side to a blog by using Instagram. Images can present a totally different side to a blog which will never be expressed by words alone.
Create Exceptional Awareness for Blogs on a Wider Scale
Images travel faster than words and can reach places where words may find difficult to penetrate. A picture that is so vivid and literally commands attention will usually result to automatic sharing and thus more visits to the blog.
Consider insta challenges and find out how Instagram can be of use to your blog.
Are there people willing to finance blog-related projects? Kickstarter records would show that that there are about 180 projects related to blogs proposed so far through its platform that allows project creators the opportunity to convince potential backers to finance their dreams. With many successfully funded projects, the answer will be a resounding yes!
One of the most successful proposals related to blogs through the Kickstarter platform is the Ghost Blogging Platform. It is an open source blogging platform which results to a simpler publishing and therefore a much pleasurable blogging experience. Its strength lies in its beautiful design where complete customization freedom is made available. What’s more is that it is completely Open Source.
A proposal is completely successful if it is able to raise its funding goal within a given period. It is deemed to be doubly successful if it is able to surpass its goal many times over even before the deadline is up. This simply shows just how many people are willing to finance a project which they believe has the potentials to be use to many.
If we are to look at successfully-funded proposals, it is quite obvious that there is no specific limitation as to topic. Consider these proposals that did not only manage to get complete funding but way beyond over the established goal.
The Lizzie Bennet Diaries aim to tell a story through video blogs. There is an expected creation of a book and DVDs. This project aims to allow the audience to interact with the story.
The Jitterbug Bakery is another successfully funded proposal. It essentially aims to create a website containing blog posts uploaded by customers in a proposed bakery and cafe in Tybee Island, GA. It hopes to host WordPress meetups and conduct free and paid classes in WordPress stuff, digital photography, cooking, and other related topics. There are many other successful proposals made so the question is how the public can buy Kickstarter products they are interested in.
Buying Kickstarter-Funded Products
Most Kickstarter-funded products cannot be bought from traditional sources. There is one Kickstarter store that can direct interested buyers to the project creators themselves. Rather than doing outright selling of the products, the ForeverGeek Kickstarter Store leads buyers to the relevant page.
The examples above will show just how much opportunities there are for blogging which are even attractive to external backers.
Learning a new language can be a challenge but it’s a fun and enriching experience. It widens a person’s perspective and allows him or her to better communicate with the locals.
Thai classes are what many foreigners find hard to undergo. But for those who persevere, they do succeed in this endeavor and become comfortable speaking this particular Asian language and sometimes, even reading it.
Expats and migrant workers working in Thailand will agree that the best way to learn the native language is by enrolling in a program and learning one-on-one with a local speaker. This way, one gets to learn the real accent or way of speaking Thai and understand the individual phonemes.
Those who are not able to go to Thailand, however, can still learn the language via the internet. With plenty of online courses both paid and free being offered today, one can have an opportunity to learn to speak Thai in the comfort of his home. (more…)
It is true that a person’s level of professionalism can be partly judged by the people or company which he or she associates with. It is the same in the world of blogging. Blogs can only be as good as the platform and web hosting provider used. If the association smacks of unreliability and under-performance, it is not quite far-fetched that blogs and the bloggers behind it will suffer the same reputation.
Professional blogging is not possible without entities that will make blogs function as they should. Blogs must be seen online and their presence must be of the consistent kind, not the “now-you-see-it, now-you don’t” kind. Consistent physical online presence is the expertise of the best web hosting company.
Blog presence that pertains to the content offering is of course the responsibility of the owner of the blog. Blog owners can partner with the best web hosting company they can find and seriously take blogging to the professional level. It is not possible for blog owners to do it alone.
In a partnership, each party will have their own responsibilities to take care of to attain success. The web hosting provider will make sure that the blog can be accessed all the time if possible, by online searchers. It will also have to make sure that blog pages load as fast as they can so as not to inconvenience the readers which easily discourages return visits.
Blog owners on the other hand will have to present a site that is easy to navigate, pleasing to the eye, and offers relevant content. They will also have to make sure that they are not unnecessarily making it difficult for pages to load fast. Sometimes, the culprit in excruciatingly slow loading are heavy images and other forms of media attachment.
A blogger who wants to engage in professional blogging must be able to adopt the attitude that is required. Professionalism does not pertain to any title or degree. It is about effectively using blogs to serve the needs of both writers and readers.
Readers need reliable sources for their information needs. Bloggers need a loyal audience for their blogs. Earning from the blog is part of professionalizing it. Just like in any earning endeavor though, there will be a need to invest time, talent, and money. The good thing about professionalizing a blog is that there are other opportunities presented for improving the blog especially if it has become productive earning-wise.